![]() The aim was to measure aspects that included the impact of the offer of work-life balance measures on productivity. To confirm whether or not the offer of work-life balance measures would increase corporate performance, we designed and sent a questionnaire to 800 companies in Spain. Hence the workers’ demands outlined above more than justify studying how work-life balance measures would affect organizations’ bottom-line results. Spain is third in the European Union in terms of the longest working day, yet it also has the lowest level of performance per hour worked. The more work-life balance measures companies offer to workers, the greater the improvement in corporate productivity. One is related to the organization of working hours (longer breaks for lunch of up to two or three hours) and another is related to the culture of physical presence, which still applies in many companies in Spain. Meanwhile, the Y generation, or the IT generation require greater autonomy and flexibility and value the work-life balance more highly.ĭespite the appearance in the last decade of formulas that help make work and personal life more compatible through new organizational models, there are two main issues that still hinder the work-life balance in Spain. The X generation has experienced major shifts in sociolabor and demographic trends due to a number of factors, including an increase in the number of working women and couples with two incomes or careers, a tendency to have their children later in life (in their 30s-40s, coinciding with productivity peaks), an increase in single-parent families, and a growing need to become carers for the elderly as a result of gradual population-ageing. Of the various generations that make up the labor market with their respective cultures, the X and Y generations are the ones that are the most demanding, pressurizing organizations to consider offering more in terms of the work-life balance. The way society is reacting to changes in sociolabor, demographic and cultural structures, the interaction between them, and the needs they produce, is affecting companies to such an extent that they are now considering, and in some cases offering, work-life balance measures. Recent research undertaken by IE Business School confirms the hypothesis that work-life balance measures have a positive impact on the productivity of companies located in Spain, despite the current crisis. The need for a work-life balance has grown in recent years as a result of complex demographic, labor and cultural changes in our society.
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